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What Is GSM in T-Shirts and Why Does It Matter?

When you’re buying a T-shirt, you probably look at the fit, color, design, fabric, and price. But there’s another detail that can tell you a surprising amount about how a T-shirt will feel and perform: GSM. You may have seen T-shirts described as 160 GSM, 180 GSM, 200 GSM, or even 240 GSM. But what

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